GlowBrew

We were commissioned to bring GlowBrew’s product to life through a full brand identity refresh, custom logo, and refined packaging design. The goal was to craft a visual system that reflects their wellness oriented beverage, balancing natural energy and sophistication, and to translate that into packaging that feels elevated yet accessible.

We designed a logo that captures radiance and intentional balance through clean geometry and subtle refinement. The visual identity leans light and modern, combining a soft palette of ice blue, minty green, soft sage, and pure white to evoke clarity, calmness, and vitality. Typography was chosen to merge quiet luxury with approachable readability. For packaging, we embraced gradients and airy layouts, letting space, tone, and typographic restraint communicate freshness, wellness, and elegance without unnecessary embellishment.

GlowBrew now presents a brand that mirrors its product promise. It looks refreshing, premium, and thoughtful. The identity and packaging convey the right tone to a health and trend conscious audience, positioning GlowBrew to compete confidently in a crowded beverage market.